IAB (Internet Advertising Bureau) Netherlands LogoIAB Netherlands, part of IAB Europe, is the leading European-level industry association for the digital advertising ecosystem. Its mission is to promote the development of this innovative sector and ensure its sustainability by shaping the regulatory environment, demonstrating the value digital advertising brings to Europe’s economy, to consumers and to the market, and developing and facilitating the uptake of harmonised business practices that take account of changing user expectations and enable digital brand advertising to scale in Europe.

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MeMo2 provides advanced research & analytics service that are improving ROI. Since 2004.